Gymondo: The pleasantness of getting in shape

Gymondo is Germany’s #1 online fitness service catering to women, who want to lead a fit & positive life. The old identity did not reflect the new direction, and was in need of an update. 

The new identity is positive, energising, and dynamic. The logo design and motion language reflect the transformative, holistic effects of fitness and good nutrition. Getting in shape is shown as a pleasant experience that can have a profound impact on quality of life.

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